Posts Tagged ‘Marketing’
Facebook Marketing Tips: How To Establish Your Presence On Facebook
Facebook has quickly become the place to go for social networking. Every month, more than 100 million people log into their account at Facebook, which has made it become the largest social networking program out there. You can use this to your advantage and get some great customers by using the simple tips below.
Facebook Marketing Tip # 1: Take Some Time to Build Up a Great Profile.
You will be introducing yourself to old friends and new faces, which can easily become new clients for you. Your profile is actually part of your branding, so you need to sit down and first figure out what you want to achieve with Facebook.
Do you want to become known as an expert? Then let others know in your profile that you know a niche very well and are willing to answer any questions they may have about it. Do you want to be known as a product reviewer? You would then let others know that you have tried many things, and are going to talk about them.
You will need to include a picture of yourself. Don’t use one that makes you look goofy or silly, but pick one out that portrays the message you want to send.
Do you want to look like an expert? Well then, have your picture portray that. Dress and look like a professional in your field. If you are a doctor selling a medical guide to wellness, then for goodness sake look like a doctor. If you are a mother selling a scrapbooking book, look like one.
A picture tells a thousand words, and a lot of weight will be put on your profile picture, and any other photos you add to your Facebook site. Pick them out carefully, and leave out the party pictures.
Facebook Marketing Tip # 2: Build Up Your Network of Friends on Facebook.
Start by joining a few groups and then start asking people in the group to be your friend. If you do a few per day, you will quickly build up a list of friends that are interested in the same things you are.
It is important to start working on your list first before trying to make any sales. People are not looking for someone that tries to sell them something when you first meet. They will not appreciate a sales pitch right away. You need to be a lot more subtle than that.
If you have built up a highly targeted group of friends, it is obvious that they are interested in the same things you are; so no selling is really necessary. A better approach is a gentle guiding over to your site where they can then be sold.
Facebook Marketing Tip # 3: Establish Relationships And Become Known.
It is not enough to just build up a big network and then leave them hanging. You need to work these people and get them back to your Facebook page.
You will have to do some interaction for this to occur. You will need to answer people’s requests and comments, and also get them to notice you and come to your page. The best way to do this is by updating your relationship status from time to time.
A news feed is sent to everyone in your group if you change this one status, since it is one that does not change too often. You will be more noticed if you make a relationship change, and you can start adding promotional material to your feed.
You can also send birthday wishes to members of your group, and write on people’s walls. If you log in to your Facebook account every day or two and simply spend 10 minutes contacting people, you will develop relationships.
Facebook Marketing Tip # 4: Start Your Own Group or Event.
You can become the trendsetter in a group of people by starting something new, or by holding a special event. You will be seen as a leader and will be able to collect followers.
The success of these two ideas will depend on the size of your friends list, and how well you have maintained and built up your relationships. You should always continue to build up your friends list so that you have a bigger pool of people to work with.
Facebook Marketing Tip # 5: Using RSS, Syndicate Your Blog on your Profile Page.
This makes your blog post show up on your profile page. It will also help to build up backlinks for your blog.
The bonus with this kind of setup is people will take you much more seriously if they see that you have a site dealing with your common interest. Most people don’t know the first thing about setting up a site, and have a lot of respect for people that have one.
Use these Facebook marketing tips to help get more visitors to your site, and to make more sales. The more exposure you can get to yourself and your products, the more sales you will make. It really is that simple.
Want to reach Internet Marketing top gun status in no time? Now you can get a FREE 30-day test drive to ten of the most popular and useful five-star home business membership sites! Join the lucky few to have full top-level lifetime access to each one of these internet marketing for home business sites at http://www.privilegedmemberships.com/rep/SureFire111.html
More How To Get A Bigger Profile Picture On Facebook Articles
Small Business Marketing With Facebook Search
If you want to improve your small business marketing, there’s just no way you can ignore social media any longer. And if you’re not sure how to get started integrating social media into your small business marketing plan, I suggest heading over to Facebook.
Small Business Marketing with Facebook SearchFacebook (FB) is so much more than a “chat session” as one of my clients recently described it. Facebook marketing has become an excellent tool for getting your content in front of millions of web surfers and for driving traffic to your website.
In fact, according to comScore’s recent data, there were 621 million Facebook search queries preformed in June 2010. That’s a 63% increase from the number of FB search queries performed in January 2010, and it’s almost half the searches performed on Bing. Facebook users are actively searching for specific content and information; why not make sure your content is presented?
There are more than a half billion registered FB users around the world, which presents an obvious opportunity for spreading your small business marketing message. And, with just a little bit of effort, the information you present on Facebook can actually appear on the “real” search engines, such as Google, Yahoo and Bing.
Ready to add this marvelous (and growing) tool to your small business marketing arsenal? Here are a few tips for optimizing your Facebook efforts for the best possible search results:
When creating a Facebook fan page or business page, put some serious thought into your page name and URL. Remember all that keyword research you did for your website? Well now is the time to pull out that file folder and review the words that are relevant to your target audience and your service offerings. You’ll want to incorporate these keywords into your About Me box and the Overview section of your page.
By utilizing the relatively new Facebook Markup Language (also known as FBML) you’ll be able to add your own images, graphics, and text that also make use of your targeted keywords. (Not familiar with FBML? This might be a job you want to pass on to your web master.)
Keep your list of targeted keywords handy. You’ll want to refer to these every time you add photos, create a discussion topic, even write status updates. And when linking to your FB updates from off-site pages, you’ll want to incorporate these keywords into your anchor text.
Be sure to review the new Facebook Questions feature. Here’s another chance to rank well in FB search for your chosen keywords, as well as present yourself as an expert (which, after all, should be part of your small business marketing plan). Popular questions are ranked more highly, so put some thought into the questions you create; make them alluring and engaging. And remember, there’s no rule against answering your own question; just be sure to use your keywords.
Want to get your “regular” website listed in the FB search results? Make sure you’re listed well in Bing since the Bing search engine powers Facebook search. Don’t forget to add the Facebook LIKE button to your website; early indications show that this technique does affect your Facebook search results.
And remember, it’s OK to link to your Facebook page from external sites. Be sure to use relevant anchor text, and give off-site users a reason to take the extra step of visiting Facebook to see what you have to offer. Keep in mind, for many web surfers, having to log into FB with a username and password may be a drudgery that just isn’t worth it at the moment, so be sure your linking efforts are extremely enticing.
Optimizing your Facebook efforts for better search performance is very similar to optimizing your website for better search engine rankings. It takes a little time, a little know-how, and a little work, but in the long run your efforts will surely pay off.
Karen Scharf is a Click Here To Visit Facebook Fan Supply
Facebook Fan Supply always supplies REAL FANS targeted to your specific: Age Group, Keyword and Location.
Second: Order Your Facebook Fan Supply Package of 1,000; 2,000 or 5,000 Guaranteed Facebook Fans
Your new fans will arrive in 3 – 4 weeks and all fans are REAL FANS guaranteed to stick to your fanpage. Buy Facebook Fans today and boost your businesses online presence overnight.
Now Pay Close Attention –
Using your Facebook Fan Page to increase your business exposure and revenue is simpler than you’ve been told. Everyone with a facebook fan page faces the same two problems:
[Problem #1] How To Find Interested Facebook Users
[Problem #2] How To Bring Them To Become Your Fans
Facebook Fan Supply has been solving these two problems for hundreds of satisfied customers. The Facebook Fan Supply has been tried and tested and known to produce excellent results.
First:
With over 500 million users, Facebook is by far the greatest marketing arena online. But to take advantage of this amazing tool, it is always a good idea to get a head start on your competition and Buy Facebook Fans. Visit http://www.fbfansupply.com and claim 25 FREE FANS for tweeting about Facebook Fan Supply!
Find More How To Find Out Who Is Searching You On Facebook Articles


